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Sustainability in the travel industry increases the number of bookings

  • 03/09/2024

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Sustainability strategy: tree planting for package tours

Reiseatelier Nürnberg GmbH fulfills the individual vacation wishes of its customers.

Competition is fierce in the tourism industry, and the Reiseatelier is sharpening its brand image by planting trees.

In this way, it attracts new customers and retains its regular clientele.

The cooperation makes an uncomplicated contribution to the future viability of the company.

  • Reiseatelier plants a tree for every package holiday booked
  • By planting these trees, the travel agency is attracting new customers who want to travel without complications and with a clear conscience
  • Regular customers also attach great importance to sustainability and therefore continue to book regularly with Reiseatelier Nürnberg
  • Booking guests receive their own tree certificate at the start of their trip, so they can hold their impact in their hands
  • The travel agency's brand image benefits from planting trees with Click A Tree
  • Reiseatelier Nürnberg supports the projects in Ghana, the Philippines and Thailand and thus promotes all 17 sustainability goals of the United Nations
  • Reiseatelier Nürnberg gains a competitive edge through sustainability and is well positioned for the future

Would you like the same for your company?
Then talk to us!

Contact Click A Tree
Das Bild zeigt auf der rechten Seite eine Frau mit langen, hellbraunen Haaren und Brille, die freundlich in die Kamera lächelt. Sie trägt ein grünes Sakko über einem schwarzen Oberteil. Der Hintergrund ist hell und neutral gehalten. Auf der linken Seite des Bildes befindet sich der Text „Nachhaltigkeit in der Reisebranche“ in großen, dunkelgrünen Buchstaben. Unten links ist das Logo von Click A Tree mit der Webadresse „clickatree.com“ zu sehen. Unten rechts, neben dem Bild der Frau, ist das Logo des Reiseateliers platziert, das aus einem stilisierten Globus mit einem grünen Blatt und dem Schriftzug „Reise Atelier“ besteht. Der Hintergrund des gesamten Bildes ist in einem hellen Pastellgrün gehalten.

Sustainability - brand image - customer loyalty

Reiseatelier Nürnberg takes responsibility:

Travel and sustainability are not mutually exclusive, so the travel agency plants a tree for every package tour.

Customers are enthusiastic about the sustainable commitment of the travel agency.

Booking guests receive a certificate of the tree planted after their trip, which strengthens customer loyalty.

Planting trees is an integral part of the corporate philosophy and strengthens the brand image.

Das Bild zeigt vier afrikanische Frauen, die auf einer grünen Wiese stehen, umgeben von jungen Bäumen und Pflanzen. Jede Frau hält einen kleinen Setzling in der Hand, der in einem schwarzen Erdballen eingepflanzt ist. Die Frau ganz links trägt ein buntes, blau-grünes Kleid und ein passendes Kopftuch, während sie breit lächelt. Die anderen Frauen tragen ebenfalls farbenfrohe Kleidung und Kopftücher in verschiedenen Mustern und Farben. Alle vier Frauen blicken stolz in die Kamera. Im Hintergrund ist eine üppige Vegetation mit Bäumen und hohem Gras zu sehen. Unten rechts befindet sich das Logo von Click A Tree zusammen mit der Webadresse „clickatree.com“.

The tour operator shapes corporate goals for the future

Sustainability as a core competence: Reiseatelier Nürnberg GmbH is managed by Katharina Mang.
In 2021, the young entrepreneur opened her travel agency in the heart of Nuremberg.
Sustainable office equipment and tree planting with Click A Tree reflect the managing director’s attitude: preserving nature in all its beauty for future generations.

Their customers appreciate their commitment and the travel agency has built up a loyal clientele that supports the company’s sustainable approach.
Sustainability plays a major role for bookers, and the travel agency has also been able to attract new customers through its collaboration with Click A Tree.

Katharina Mang proves that vacation travel and sustainability can be successfully combined.

Sustainable tourism is the trend

The cooperation between Reiseatelier Nürnberg and Click A Tree has been in place since 2021.
An area of 587.50 m² has now been reforested with 250 trees planted and 150 kg of plastic waste has been removed from the sea.

The collaboration rounds off the travel agency’s sustainability profile.

The studio supports the Click A Tree projects in the Philippines, Ghana and Thailand and plants a tree for every package tour sold.
After their trip, travelers receive a tree certificate for the tree they have planted.
The plantations create jobs, promote biodiversity, create habitats for animals and collect marine plastic.

The image shows two women jointly presenting a certificate in a black frame. The woman on the left wears glasses and a patterned top with floral motifs. She smiles at the camera. The woman on the right also wears glasses, has short, reddish hair, and is dressed in dark clothing. Both hold the certificate, which reads "150. Tree Award". In the background, a painting or photo of a historic building resembling the Taj Mahal is visible on the wall. To the left of the image, the text reads: "Reiseatelier presents the 150th Tree Certificate". In the bottom left is the Click A Tree logo with its associated website address (clickatree.com).
Katharina Mang (left) presents the 150th certificate to her customer Eva Komandir. certificate to her customer Eva Komandir

Sustainability as transparent and uncomplicated as possible

Entrepreneur Katharina Mang can view the impact achieved through package tours at any time via her Click A Tree Dashboard and share it with her customers.

The dashboard is available to all companies and individuals who plant trees together with Click A Tree. It is easily accessible via the login on the website and clearly shows what has been achieved through tree planting: The area reforested, the trees planted, the CO? absorbed, the education supported, the plastic waste collected from the sea and the work created for local people.

Would you like the same for your travel agency?
Nothing could be easier, simply contact us by email, WhatsApp or phone.
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Infographic shows six images visualizing different environmental aspects of tree planting projects: The first image shows a young forest area with small green plants, symbolizing 250 planted trees. The second image shows a person working in a field, representing 62.50 hours of created work. The third image shows a dense mangrove area, standing for 587.50 square meters of forested area. The fourth image shows a lush green landscape with the text 'CO2 absorbed 95.95 tons'. The fifth image shows a pile of collected plastic waste, totaling 150.00 kilograms, next to a warehouse. Below the images is the Click A Tree logo, a symbol for sustainability and environmental protection.

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