Chris Kaiser
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The Allianz agency Bad Neuenahr-Ahrweiler wins new customers through tree planting and retains them in the long term.
Allianz is delighted with the uncomplicated, flexible and, above all, holistically sustainable implementation.
Would you like the same for your company?
Then talk to us!
After Dirk Alfter, owner of the Allianz general agency of the same name, discovered us at the Lion’s Den, he knew immediately that he wanted to be part of our mission.
As a trained arborist and long-time resident of the Ahr Valley, he is aware of the dangers of climate change and therefore takes the implementation of an effective ESG strategy for his company extremely seriously.
Dirk’s Allianz agency is characterized by the simple but effective implementation of its ESG strategy. The owner of the insurance agency plants a tree with Click A Tree for every new policy taken out.
In this way, the company demonstrates its commitment to the UN’s sustainability goals and rewards its customers with a special surprise that stands out from the gifts of other companies.
A personalized certificate for the planted tree reminds customers of their very special gift.
Of course, there are countless options for implementing sustainability economically in your own insurance agency.
For the sake of simplicity, we will only list three here.
Trees are our best policy in the fight against climate change.
And, as Allianz board member Thallinger so aptly puts it: ” A world in flames cannot be insured.
It therefore makes perfect sense to plant one tree for each insurance policy taken out.
It is the perfect symbol for the long-term thinking and action that customers expect from insurance companies.
The Allianz agency in Bad Neuenahr-Ahrweiler has taken precisely this approach – much to the delight of its customers.
Marine plastic is the environmental threat most feared by Germans. Even before climate change!
And reviews are essential if you want to win new customers.
So why not encourage existing customers to leave a review by having 1 kg of plastic removed from the sea for each new review?
Bonus: At Click A Tree, the ocean plastic is turned into chairs for schools!
This is holistic sustainability – and is brilliant for strong storytelling!
How about giving your existing customers a tree for their birthday?
This is creative, sustainable, cost-effective – and extremely well received.
Click A Tree provides you with a stylish tree certificate that you can send to the birthday children.
And of course there are regular updates, information, pictures and stories from the site about how the trees are developing.
Ideal for positive customer communication and closer customer loyalty!
One of the questions Alfter is often asked is what prompted him to work with Click A Tree.
In his response, he talks about three aspects of working with Click A Tree that have made a crucial difference for him.
Thanks to his experience as an arborist, Dirk Alfter knows that reforestation is about much more than a one-off image campaign.
In Alfter’s own words: “If I go out as a company, get 1000 seedlings and plant them, I can already say that 500 of them will be dead in two years’ time.”
Trees need long-term care in order to survive.
This is precisely why Click A Tree projects are designed for longevity and sustainability.
The seedlings are cared for and protected in the long term.
Trees that die in the first few years are even replanted – free of charge!
After all, our aim is to create habitats for animals in order to protect biodiversity and preserve species diversity.
And animals live in a biodiverse ecosystem called “forest” – and not on a plantation of dead seedlings.
Another positive aspect for Aflter is the transparency of Click A Tree’s projects.
You are informed exactly what is happening on site and how the projects are developing.
Even if climate change is making itself felt in Germany, as in Dirk’s home region of the Ahr Valley, he has decided to plant outside Europe: “Where trees grow the fastest, I can reduce my carbon footprint more quickly.”
Planting trees in the tropics is more cost-effective and has an extremely positive impact on the lives of the local population.
It not only creates sustainable jobs, but also a secure source of food, education and a fair income.
With our holistic sustainable approach, we support all 17 sustainability goals of the United Nations together with our partners.
Of course, you can also plant trees in Germany if you wish.
In the end, the simplicity of the collaboration was an important factor for Alfter: it is quick and involves little bureaucracy.
The Universal Impact Portal offers an easy way to track your overall impact in numbers: trees planted, hours worked, education supported, plastic collected.
The marketing materials provided make it easy to market the commitment.
Example screenshot Impact Portal Dashboard
By working with Click A Tree, Dirk Alfter can proudly report that he is offering his customers a gift that makes a real difference.
Its customers appreciate the local company’s efforts to make the world a better place, and their loyalty has increased as a result.
We hope that the example of the Allianz agency in Bad Neuenahr-Ahrweiler will inspire you to integrate the planting of trees into your own company.
Giving the gift of trees means giving someone a piece of the future: a very special reward for customers, clients and employees that makes a real difference.
If you would like to find out more about our projects or would like to discuss a possible collaboration without obligation, please contact us here.
We look forward to working with you to make a valuable contribution to the future that benefits everyone!
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