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Sustainability in the travel industry increases the number of bookings

  • 03/09/2024

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Sustainability strategy: tree planting for package tours

Reiseatelier Nürnberg GmbH fulfills the individual vacation wishes of its customers.

Competition is fierce in the tourism industry, and the Reiseatelier is sharpening its brand image by planting trees.

In this way, it attracts new customers and retains its regular clientele.

The cooperation makes an uncomplicated contribution to the future viability of the company.

  • Reiseatelier plants a tree for every package holiday booked
  • By planting these trees, the travel agency is attracting new customers who want to travel without complications and with a clear conscience
  • Regular customers also attach great importance to sustainability and therefore continue to book regularly with Reiseatelier Nürnberg
  • Booking guests receive their own tree certificate at the start of their trip, so they can hold their impact in their hands
  • The travel agency's brand image benefits from planting trees with Click A Tree
  • Reiseatelier Nürnberg supports the projects in Ghana, the Philippines and Thailand and thus promotes all 17 sustainability goals of the United Nations
  • Reiseatelier Nürnberg gains a competitive edge through sustainability and is well positioned for the future

Would you like the same for your company?
Then talk to us!

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Das Bild zeigt auf der rechten Seite eine Frau mit langen, hellbraunen Haaren und Brille, die freundlich in die Kamera lächelt. Sie trägt ein grünes Sakko über einem schwarzen Oberteil. Der Hintergrund ist hell und neutral gehalten. Auf der linken Seite des Bildes befindet sich der Text „Nachhaltigkeit in der Reisebranche“ in großen, dunkelgrünen Buchstaben. Unten links ist das Logo von Click A Tree mit der Webadresse „clickatree.com“ zu sehen. Unten rechts, neben dem Bild der Frau, ist das Logo des Reiseateliers platziert, das aus einem stilisierten Globus mit einem grünen Blatt und dem Schriftzug „Reise Atelier“ besteht. Der Hintergrund des gesamten Bildes ist in einem hellen Pastellgrün gehalten.

Sustainability - brand image - customer loyalty

Reiseatelier Nürnberg takes responsibility:

Travel and sustainability are not mutually exclusive, so the travel agency plants a tree for every package tour.

Customers are enthusiastic about the sustainable commitment of the travel agency.

Booking guests receive a certificate of the tree planted after their trip, which strengthens customer loyalty.

Planting trees is an integral part of the corporate philosophy and strengthens the brand image.

The tour operator shapes corporate goals for the future

Sustainability as a core competence: Reiseatelier Nürnberg GmbH is managed by Katharina Mang.
In 2021, the young entrepreneur opened her travel agency in the heart of Nuremberg.
Sustainable office equipment and tree planting with Click A Tree reflect the managing director’s attitude: preserving nature in all its beauty for future generations.

Their customers appreciate their commitment and the travel agency has built up a loyal clientele that supports the company’s sustainable approach.
Sustainability plays a major role for bookers, and the travel agency has also been able to attract new customers through its collaboration with Click A Tree.

Katharina Mang proves that vacation travel and sustainability can be successfully combined.

Sustainable tourism is the trend

The cooperation between Reiseatelier Nürnberg and Click A Tree has been in place since 2021.
An area of 587.50 m² has now been reforested with 250 trees planted and 150 kg of plastic waste has been removed from the sea.

The collaboration rounds off the travel agency’s sustainability profile.

The studio supports the Click A Tree projects in the Philippines, Ghana and Thailand and plants a tree for every package tour sold.
After their trip, travelers receive a tree certificate for the tree they have planted.
The plantations create jobs, promote biodiversity, create habitats for animals and collect marine plastic.

Das Bild zeigt zwei Frauen, die gemeinsam ein Zertifikat in einem schwarzen Rahmen präsentieren. Die Frau links trägt eine Brille und ein gemustertes Oberteil mit Blumenmotiven. Sie lächelt in die Kamera. Die Frau rechts trägt ebenfalls eine Brille, hat kurze, rötliche Haare und ist in dunkler Kleidung gekleidet. Beide halten das Zertifikat fest, auf dem "150. Tree Award" steht. Im Hintergrund ist ein Gemälde oder Foto eines historischen Gebäudes, das an den Taj Mahal erinnert, an der Wand zu sehen. Links im Bild steht der Text: „Das Reiseatelier übergibt das 150. Baum Zertifikat“. Unten links ist das Logo von Click A Tree mit der dazugehörigen Webadresse (clickatree.com) zu sehen.
Katharina Mang (left) presents the 150th certificate to her customer Eva Komandir. certificate to her customer Eva Komandir

Sustainability as transparent and uncomplicated as possible

Entrepreneur Katharina Mang can view the impact achieved through package tours at any time via her Click A Tree Dashboard and share it with her customers.

The dashboard is available to all companies and individuals who plant trees together with Click A Tree. It is easily accessible via the login on the website and clearly shows what has been achieved through tree planting: The area reforested, the trees planted, the CO? absorbed, the education supported, the plastic waste collected from the sea and the work created for local people.

Would you like the same for your travel agency?
Nothing could be easier, simply contact us by email, WhatsApp or phone.
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Infografik zeigt sechs Bilder, die verschiedene Umweltaspekte von Baumpflanzungsprojekten visualisieren: Das erste Bild zeigt eine junge Waldfläche mit kleinen grünen Pflanzen, symbolisch für 250 gepflanzte Bäume. Das zweite Bild zeigt eine Person, die auf einem Feld arbeitet, repräsentiert 62,50 Stunden geschaffener Arbeit. Das dritte Bild zeigt eine dichte Mangrovenfläche, stehend für 587,50 Quadratmeter bewaldete Fläche. Das vierte Bild zeigt eine üppige grüne Landschaft mit dem Text 'CO2 absorbiert 95,95 Tonnen'. Das fünfte Bild zeigt einen Haufen gesammelter Plastikabfälle, insgesamt 150,00 Kilogramm, neben einer Lagerhalle. Unterhalb der Bilder befindet sich das Logo von Click A Tree, ein Symbol für Nachhaltigkeit und Umweltschutz.

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