SwingStep – How this dance studio is dancing the planet greener with Click A Tree

Bring holistic sustainability into everyday life and fulfill 16 of the 17 UN Sustainable Development Goals by dancing?

Sounds almost unbelievable, but only almost. Because that’s exactly what a dance school does.

In this case study, we show you how SwingStep spreads joie de vivre and dances the planet greener at the same time.

Read here why a dance school is planting trees and how they have already planted 416 trees in just 4 months.

About SwingStep

With its dance studios in Berlin, Heidelberg and several online courses, SwingStep has made it its mission to spread joy through dance.

Because swing dancing is not only a great way to move the body, but also a way to energize busy people.

Thanks to the social nature of swing dancing, you will always meet new people and encounter a community that is open and multicultural.

But the most striking thing in the SwingStep classes is the laughter of the people. As soon as you take the first step, you will feel the stress of everyday life disappearing and your zest for life increasing. If you do this regularly, this feeling will naturally carry over into your whole life.

Now you might be wondering what dancing has to do with planting trees?

Why SwingStep plants trees

There are many environmentally conscious people in the dance community in particular. And although swinging your dancing leg doesn’t leave a big carbon footprint in itself, SwingStep organizes dance festivals, among other things, for which people travel from very different places.

Festivals are great fun, especially because so many people come from different countries, but they also have a big impact on the environment.

That’s why Ali Taghavi, CEO of SwingStep, set out to balance this effect and do something good for the planet.

As a big fan of the Lion’s Den, he finally came across our show. We were invited to present Click A Tree’s travel branch “B’n’Tree”.

Ali immediately sent us an e-mail to find out how he could combine the reforestation concept with his dance school.

Why they chose Click A Tree

He was won over by the combination of personal contact and the fact that Click A Tree is a company and not a non-profit. “It makes much more sense in the long term to build this as a business and create long-lasting change,” says Ali.

Because our concept combines charitable work with capitalism. In its simplest form, caritalism combines the best features of our capitalist system with the sustainable ethos of charitable work to give our planet a future.

We believe in working efficiently. If we want to motivate others to do good work in the long term, we have to pay them accordingly. We only work with full-time employees who not only plant the trees, but also care for them until they are strong enough to survive on their own.

In its simplest form, caritalism combines the best features of our capitalist system with the sustainable ethos of charitable work to give our planet a future.

Would you also like to take part and plant trees with your dance school? Then get in touch today:

How exactly the collaboration works

As part of its mindfulness budget, SwingStep regularly plants trees. Despite the social distancing rules and the pandemic, they have already planted 416 trees since August 2021. (as of January 2022)

With every subscription booked with SwingStep, they pay 5% of their net income into their mindfulness budget. This budget is then used to plant trees, among other things.

For Ali and his team, it goes without saying that they need to be more mindful of our planet and the world we live in.

“Supporting organizations like Click A Tree is only a small step, but we are proud of every step we can take together in this direction. As a subscriber, you can help plant more trees. Every single one counts!”

Find out here how we are working together to achieve the 16 of the 17 UN Sustainable Development Goals.

Are you in?

Do you work in a dance school and want to be part of it? Just send us an e-mail or give us a call – we’ll be happy to discuss how you can dance the planet greener too.

Interested? Then simply send us an e-mail!

Can’t wait to get your dancing shoes on?

Then sign up for a course at SwingStep‘s studio in Berlin or Heidelberg or, of course, online.

The Chase Festival is also taking place in Heidelberg from 16-19.06.22, where you can shake a leg with lots of other people.

Your turn

Do you have any other suggestions? Do you know anyone who wants to plant trees? Or someone who should plant trees?

We look forward to hearing from you! Either as part of our Facebook discussion, or via Instagram, by comment below or directly by email to info@clickatree.com

Thanks for your input!